ASEAN Tourism Marketing Strategy 2012 - 2015

Subtitle :

Abstract :
The publication represents the consensus of the ASEAN National Tourism Organisations (NTOs) on important strategic marketing directions for the ASEAN region moving forwards to 2015 based on objectives agreed to by all of the NTOs. This strategy is designed to help build worldwide recognition of Southeast Asia as competitive and world-class tourism destination.

Registration No : B500
Author :
ASEAN Secretariat

Edition :
Impresum : Jakarta: ASEAN Secretariat, 2012
Description :
Language : English

ISBN 9786028411974

Classification:
1. 200 - ECONOMIC COMMUNITY / 250.5 - INFRASTRUCTURE DEVELOPMENT - Tourism

Keyword :
1 asean
2 tourism
3 marketing
4 strategy


Availability :
Hard copies 4 of 4

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